Social media marketing has quickly moved from something that anyone with a computer can do to a skilled art form. Actually, it has always been that way but those that lacked the skills could get by due to the sparkle of newness that Facebook, Twitter, and Instagram once had with people. Now that the … Read more about 3 Ways You’re Destroying Your Social Media Presence
Kelsey and Taylor break down a few Facebook features that small businesses are probably not using at all! Learn how you can tap into Facebook even more to help your small business marketing strategy reach new heights! Do you know someone who would benefit from watching this episode of … Read more about #AskAWebOp Ep 29 – Are You Taking Advantage of All That Facebook for Business Has to Offer?
The most dangerous phrase in the language is, "We've always done it this way." - Grace Hopper, Rear Admiral US Navy We work with a wide variety of small businesses that use an even wider variety of ways to reach their target customers. From billboards to Google AdWords, we've probably seen it all. … Read more about Trying to Fit Digital Into the Traditional Marketing Box
By far, one of the most popular questions that we receive is, "which social media networks should I be using to grow my business?" I'm pretty sure that we have covered this question before in #AskAWebOp, but I wanted to add my 2 cents again. Should you be using Facebook, Snapchat, … Read more about #60SecondFix Ep 8 – Where Should My Small Business Be On Social Media? It depends…
Content marketing isn't new, but it is evolving. Businesses have been using content marketing to spread their brand for decades, and the Internet has helped make it more accessible to most small businesses. Although the barrier to entry has been eliminated for most small businesses, there are still … Read more about #60SecondFix Ep 7 – Making Content Marketing Work for Your Small Business
The power of Facebook seems to just continue to grow year over year. Currently, there is no easier way to connect with a wide variety of people. As of today, most small businesses can easily find their audience on Facebook, but it is still an underused network. Here are 5 ways that you can turn … Read more about 5 Things That You’re Not Doing On Facebook But Should
Deciding to launch a social media contest won't ensure automatic success. It takes thoughtful planning to create successful social media campaign for a company of any size, even small businesses. Kelsey and Taylor take you through 4 points to help you create a successful social media contest for … Read more about #AskAWebOp Ep 27 (2.6) – The Basics of Creating a Successful Social Media Contest
Snapchat has been in the news steadily for the past few years. At first, we heard about the disappearing photo service because parents were worried about inappropriate sharing. However, the service (which turned down $3 Billion dollars from Facebook) has matured into a media company, serving … Read more about #60SecondFix Ep 6 – Snapchat and Your Small Business
