Many small businesses are turned off from using Snapchat or Instagram Stories because they only last 24 hours. Before we dive into Geofilters, it's important to clear this hurdle or it's not worth your time to move forward (just being honest). The power of Snapchat is that: With only 24 … Read more about What’s the ROI of a Snapchat On Demand Geofilter?
Instagram Stories vs. Snapchat Stories – #AskAWebOp Ep 47
Instagram stirred up some controversy last week with their new app update as they went toe to toe with Snapchat. What's new? Snapchat Stories, an important feature to Snapchat's functionality, was mimicked by the Facebook owned Instagram. There are many similarities, for sure. Although Snapchat … Read more about Instagram Stories vs. Snapchat Stories – #AskAWebOp Ep 47
What Happens After a Customer Leaves Your Site
Online visibility is only half of the battle. It's usually won through a mixture of search engine optimization (SEO), paid advertising (social media ads, Google AdWords, etc), email marketing, and a strong social media strategy. All of these disciplines come together to make up your web … Read more about What Happens After a Customer Leaves Your Site
Internet Marketing vs Traditional Marketing for Small Businesses – Which Is Better? #AskAWebOp Ep 46
Small businesses frequently ask us for our opinion on Internet marketing versus traditional marketing. Of course we're slightly biased, but we believe it's for good reasons. Most people do not remember or know, but TrustWorkz was born out of a traditional marketing company before branching off. This … Read more about Internet Marketing vs Traditional Marketing for Small Businesses – Which Is Better? #AskAWebOp Ep 46
TrustWorkz Visits Yext in NYC – #AskAWebOp Ep 45
When you have a partner that plays a role in nearly 100% of your customers' web presences, you fly up to NYC to ask them a few questions. TrustWorkz loves partnering with Yext to help us secure data, optimize listings, and manage reputations for our customers. Chad Arango from Yext was kind enough … Read more about TrustWorkz Visits Yext in NYC – #AskAWebOp Ep 45
There’s More Noise – Don’t Give Up, Get Better
Only about 1% of Internet users actually create content. That means that there is a massive opportunity for your small business to create, share, and promote content because 99 of 100 people are just sitting there waiting to consume it. Many small businesses are creating content, but most will also … Read more about There’s More Noise – Don’t Give Up, Get Better
Go LIVE with Confidence! 7 Tips for Successful Live Streaming
Have you noticed how comfortable people are now with taking selfies in public? While most of us are guilty of taking selfies, it always seemed like something to be ashamed of just a few years ago. An so we tried to sneak them here and there, hoping that no one caught us taking pictures of ourselves … Read more about Go LIVE with Confidence! 7 Tips for Successful Live Streaming
Low Hanging Marketing Fruit for Entertainment Centers
Our small business customers that own entertainment centers vary in size, location, and industry (ie. trampoline park vs roller skating rink). Competition can creep in even when you think that your business is untouchable or that another business isn't in your industry so it's not competition. … Read more about Low Hanging Marketing Fruit for Entertainment Centers