There's a common misconception that the image is all that matters when it comes to paid ads online. But we've got news for ya; that's false! Ad copy is something that's typically overlooked; once it's written, we move on. However, when ad content is done well, it can greatly improve your ad's … Read more about Improve Your Ad Copy With These Simple Tips
Ways to Make Your Local Business Stand Out Above the Competition!
Local businesses can take advantage of the recent economic optimism by updating their web presence. There are a significant amount of opportunities for local businesses to stand out stand out by executing on the things that most ignore. Try these marketing tips to help boost your local business. … Read more about Ways to Make Your Local Business Stand Out Above the Competition!
5 Keys to FEC & Park Marketing Success in 2017
Have you ever heard the phrase, "marketers ruin everything"? When you sit back and think, it becomes undeniably true. Whether it's TV ads, print ads, or even Facebook, marketers love to take advantage of an opportunity and squeeze every possible dollar out of it. Hey, it's our job! As 2017 … Read more about 5 Keys to FEC & Park Marketing Success in 2017
Customer Service Wins Before Ever Speaking to an Actual Customer
When you're working in your own business, it's easy to miss some of the glaringly obvious characteristics of an online presence from businesses that do customer service really well. At first glance, you might think to yourself that you cannot afford the features that make big businesses at least try … Read more about Customer Service Wins Before Ever Speaking to an Actual Customer
What Happens After a Customer Leaves Your Site
Online visibility is only half of the battle. It's usually won through a mixture of search engine optimization (SEO), paid advertising (social media ads, Google AdWords, etc), email marketing, and a strong social media strategy. All of these disciplines come together to make up your web … Read more about What Happens After a Customer Leaves Your Site
There’s More Noise – Don’t Give Up, Get Better
Only about 1% of Internet users actually create content. That means that there is a massive opportunity for your small business to create, share, and promote content because 99 of 100 people are just sitting there waiting to consume it. Many small businesses are creating content, but most will also … Read more about There’s More Noise – Don’t Give Up, Get Better
Maximize your Business Facebook Page with this Checklist
Facebook is a great tool for almost all small businesses. It gives your business a presence on the largest network in the world. It also allows you to humanize your brand and connect with your customers on a more personal level. But are you utilizing everything that Facebook has to offer your small … Read more about Maximize your Business Facebook Page with this Checklist
Should You Pay for Your Content to Reach More People?
Should you be paying for exposure on Facebook? Absolutely! The concept of content marketing revolves around the idea of delivering relevant, quality, and original information to your (current and soon to be) customers. The goal is to provide them with value, and in turn, they will convert into … Read more about Should You Pay for Your Content to Reach More People?