Have you ever heard the phrase, "marketers ruin everything"? When you sit back and think, it becomes undeniably true. Whether it's TV ads, print ads, or even Facebook, marketers love to take advantage of an opportunity and squeeze every possible dollar out of it. Hey, it's our job! As 2017 … Read more about 5 Keys to FEC & Park Marketing Success in 2017
Costly Decisions: Websites for Multi-Location FECs
Unlike single location family entertainment centers, multi-location and franchises have a variety of options when it comes to setting up their websites. Should each location have their own URL, subdomain versus sub directory (atlanta.example.com versus example.com/atlanta), and should each … Read more about Costly Decisions: Websites for Multi-Location FECs
Are Trampoline Parks Missing Out on Marketing Gold?
The trampoline park industry is relatively young. Their youth has allowed them to stay flexible, test new concepts, and also attract rapid growth. You could even say that their growth has pushed the family entertainment industry as a whole to evolve as well. While many things about the trampoline … Read more about Are Trampoline Parks Missing Out on Marketing Gold?
When to Post on Instagram for More Likes
Now that the Instagram algorithm update has rolled out across the network, posting with strategy is even more important for businesses today. Similar to when Facebook created an algorithm to help the best and most relevant content rise to the top of your feed, Instagram posts will require an updated … Read more about When to Post on Instagram for More Likes
Our Social Media Mantras – #AskAWebOp Ep 49
One of the most essential parts of creating a social media strategy is to have some parameters for yourself and your team. A social media mission can help your strategy stay in the right direction, even if you have multiple voices (people) contributing. Kelsey and Taylor discuss their social media … Read more about Our Social Media Mantras – #AskAWebOp Ep 49
There’s More Noise – Don’t Give Up, Get Better
Only about 1% of Internet users actually create content. That means that there is a massive opportunity for your small business to create, share, and promote content because 99 of 100 people are just sitting there waiting to consume it. Many small businesses are creating content, but most will also … Read more about There’s More Noise – Don’t Give Up, Get Better
Go LIVE with Confidence! 7 Tips for Successful Live Streaming
Have you noticed how comfortable people are now with taking selfies in public? While most of us are guilty of taking selfies, it always seemed like something to be ashamed of just a few years ago. An so we tried to sneak them here and there, hoping that no one caught us taking pictures of ourselves … Read more about Go LIVE with Confidence! 7 Tips for Successful Live Streaming
Dig Into Your Data to Make Better Decisions
We all want to make better business decisions, right? Even though there are situations when I would recommend that you jump in head first on opportunities with little data (Snapchat), owners and operators can make significantly better decisions when they incorporate information that is available … Read more about Dig Into Your Data to Make Better Decisions